John Kuraoka, freelance advertising copywriter
(619) 465-6100
technology experience

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In an area dominated by highly technical people, there is a desperate need for someone who will turn specifications into real-world benefits to real-live customers, many of whom are not highly technical people themselves. That’s why it pays to hire an advertising copywriter instead of a technical writer - you’ll get someone who excels at communicating complex ideas to real-live customers in a way that actually sells something.

Apple Computer
Basin Water
Canon Information Systems
Compact Devices
Digital Sound
Financial Database Services
First World Communications
Fujitsu ICL
Genome Diagnostics
General Dynamics Space Systems
Harris Digital
Hughes Electronics
Indyme Electronics
Inthiam Inc.
Keylime Software, Inc. (LimeLight)
Lascom Solutions
LightPointe Communications
Link It Software
Millenia Diagnostics
Optics Laboratory, Inc.
Orsus Solutions
Quanta Biosystems
Sony Electronics
Sunrise Telecom
Vicom Systems
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More of my experience as a copywriter.

Main page | Advertising portfolio | Brochure portfolio | Consumer goods | Eco-friendly products | Food services | Healthcare | Hospitality & tourism | Internet | Manufacturing | Packaged goods | Real estate & construction | Retail & restaurants | Service | Technology

Answers to frequently asked questions.

Why should you hire me as your advertising copywriter? | FAQ

Advertising & marketing advice.

Advertising strategy and other lies
An advertising copywriter’s bookshelf: recommended books
Brands and branding: a white paper
Do you make these mistakes in advertising?
Free (yes, free) advertising copywriting resources
Four ad copy traps that ensnare even experienced copywriters
How to become an advertising copywriter
How to take your copywriting portfolio to the next level
How to write a brochure: advice from an advertising copywriter
How to write better ads
Long John Silver on writing ads
More career advice: what’s it like being an advertising copywriter?
Napoleon’s advice to entrepreneurs, Part I: starting the enterprise
Napoleon’s advice to entrepreneurs, Part II: the entrepreneurial character
Napoleon’s advice to entrepreneurs, Part III: growing the enterprise
The ART of repurposing marketing copy (Or, why you shouldn’t use brochure copy as web content)
The economy (and what to do about it)
When you should consider hiring a freelance copywriter
Advertising copywriting mentorship
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Me, me, me.

Awards & honors | Curriculum vitae | Ad Blog | Services

Email me.

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